How to select an email delivery service
In the case that you decide to go with an email delivery service, there are some things that you should consider:
- Pricing – pay by month, pay by emails sent, lifetime license? If you send infrequently, the third option might be more cost effective.
- Do they fight against spamming activity?
- Do they have at least one staff person who actively works with blacklists and whitelists? Can you talk to them?
- Do you like their reporting tools?
- Do you like working with their application?
- Who are their customers? In addition, you might even ask for references, if that is important to you.