The subtleties of HTML email code
One of the things that you should understand before creating an HTML email, is that it is not a web page sent as an email. There are huge differences between a HTML email and a web page and apart from this, the emails are displayed differently in various email software. First of all, there are some key visual differences, especially when it comes to background. Usually the older the software used to display HTML code in an email, the more problems you can encounter when you send emails to people with that particular software.
The code of an HTML email is usually variable so there is no way to predict whether it will be a little code around the HTML email or not. One of the reasons why all these email software display differently the HTML email is that there are no standards for email display. In addition, they also have to protect themselves from harmful code or fix broken code. Moreover, some email software use old HTML rendering software so in order to create a HTML code that works across all these email software you have to use HTML tables. Using them, you have the possibility to protect your email no matter what happens when it is displayed with an inferior software. It is a challenge to create HTML email software because you have to stay tuned for everything that is new in this industry in order to create stunning designs. Yet if you involve some time and efforts, the results are definitely worthy.